Dubai’s opulent pop culture, music, and fashion have left an indelible mark on Karen Wazen. Known for being a fearless working mother, Karen Wazen founded her namesake brand that helped foster her creative vision into eyewear.
Today, the brand prides itself on their superior lenses, cutting-edge designs, and an upscale vibe. So, Wazen really wanted to work in the eyeglasses sector for their own needs. She has always been attracted to sunglasses since she feels self-conscious about the size of her eyes.
After years of working in marketing for other companies, Karen Wazen decided to start her own. Branding and product quality are two important ways in which they want to stand out. Outdoor events, parties or catwalks, Karen Wazen’s sunglasses are ideal for every occasion.
Eye-Catching Collections
An extension of the style maven, Karen Wazen sunglasses bring focus on cutting-edge designs. Available in an array of mood-enhancing hues and futuristic designs. From the old-school charm of Wayfarers to the extra-skinny neon-tinted shades of the ‘80s.
With thick frames, bold tones and a vintage-inspired shape, her On-The-Go collection shine a light on retro styles with a contemporary undertone.
Oval-shaped lens (Ciara), rectangular frame (Devon), and cat-eye classic (Dixy) are their bestsellers.
The Dubai-based influencer decided to not leave kids behind when striving for style. She created a 12-piece collection for kids, which was modelled by her own children. It features some miniature versions of her timeless designs in fun and stylish colours.
The History of Karen Wazen
Known for her glamorous lifestyle, tasteful fashion sense and warm personality. Lebanese social media influencer Karen Wazen Bakhazi is a regular at fashion capitals around the world, from New York to Milan. Wazen launched her label in 2018 and has collaborated with luxury brands including Dior, Fendi, and Cadillac. Her brand is powered by more than 1.8 million followers on her Instagram account.
International celebrities and social media influencers have worn her eyewear including Dua Lipa, Danielle Bernstein, Camila Coelho, among others. Above all, Wazen chose the eyewear category for personal reasons. She said she’s insecure about having larger eyes and has always been drawn to sunglasses. So, she wanted to create something for herself after doing marketing for other brands. The obvious choice was to enter the world of eyewear–a category she feels passionately about.
Written by Ravan Clowers
All images are courtesy of Karen Wazen
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