Combining graphic art and marketing to communicate fashion in a beautiful way is only possible when you have a creative and aesthetic vision to bring together two undeniable elements: personality and elegance. This is the essence of MI-RŌ.
Designers and friends Dimitris Mastrokalos and Giannis Raptis from Greece have shown that simplicity can create magic, weaving a fantasy intrinsic to fashion.
Collections That Last
MI-RŌ is synonymous with timeless collections, offering a variety of choices for style seekers: women’s haute couture, ready-to-wear, and bridal. Their designs are characterised by luxurious materials such as cotton, sequin fabrics, lace, organza and silk. What makes it special is the extra detailing that features stones, pearls, and crystals. Even their men’s collection reflects this attention to detail.
MI-RŌ’s ocllections are a harmonious blend of tradition and innovation, where classic silhouettes meet contemporary flair. Each piece is crafted with meticulous attention to detail, from intricate embroidery to bold, architectural shapes that celebrate the human form. The designer’s ability to balance bold, statement pieces with subtle, timeless elegance is evident in their collections which often feature unexpected elements like asymmetrical cuts, dramatic draping, and exquisite hand-finished details. Their work is a testament to their commitment to craftsmanship and their passion for pushing the boundaries of fashion, making every creation a work of art that renoates with a modern, sophisticated audience.
The brand’s long dresses in vibrant colours and graphic patterns are ideal for a breezy summer day. It’s not only feminine, but sophisticated as well. MI-RŌ has undeniably brought a fresh perspective and style to the Greek fashion industry with their dynamic silhouettes and meticulous tailoring.
The Designer Duo Behind Mi-RO
The journey of mi-rō began in 2003, when Dimitris Mastrokalos and Giannis Raptis combined their talents and backgrounds to revolutionise the Greek fashion scene. Dimitris, with his studies in graphic arts and fashion design from the Veloudakis School of Fashion, and Giannis, with his expertise in marketing, formed a partnership that brought a new era of young fashion designers to Greece. Their collaboration has led to international acclaim, with their collections featured in major fashion events such as AltaRoma AltaModa, InStyle Athens Fashion Week, and Serbia Fashion Week.
Mi-rō’s popularity has resulted in collaborations with global brands like MAC, Kiehl’s, and Samsung, as well as costume designs for theatre and films, and uniforms for boutique hotels. Located in the heart of Athens, their atelier continues to create refined haute couture and prêt-à-porter pieces, marked by a dynamic style and absolute femininity.
Explore the world of mi-rō and discover how Dimitris and Giannis continue to enchant the fashion industry with their unique blend of creativity and elegance.
Written by Karem Hopffer Fernandes
All images are courtesy of the brand.
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